The Biological and Psychological Drives Behind Consumerism Essay

Most of us like to think that we are reasonable, rational, and indepgoalent thinkers and actors. Thus, we entrust that we return a good enough reason for our choices. However, we often mistakenly buy products succumbing to strange compulsion. It is a government agency of consumerism. The term consumerism is defined as the tendency of people to identify strongly with products they consume, particularly of name brands and status-enhancing appeal. Then, how does the power of consumerism win over our rationality? In this situation, we pretend to regard the essential cause of the impulse consumerism is the commercial seductions. The truth, however, is that the shopping indulgences does not originate from a manipulation of the commercial advertisements, but rather a biological and mental drive planted in every one of us. The biological and psychological drives for our consumerism are evidenced by in order to show off, to give out rid of stress, and to follow the fashion. Virginia Pos trel explains about a reaction of Afghans when they get liberated after the Taliban fell. Although they are not been exposed of any ubiquitous announce or elaborate marketing campaigns at all, consumerist impulses expressed as if they were celebrating the end of tyranny by buying consumer electronics (301). This reaction well shows the human zest aesthetic value and also the power of consumerism. In my case, the power of consumerism comes to the approach when I get to choose a product of between historied brand and no-name. I often impart a decision to cede the cheaper one and then with the profit actually not a true profit that I earn from buying the cheaper one, I tend to make a reasonable excuse to spend the remained money for the rest of the shopping. It i... ...ver us than we realize.I think this quotation strongly describes beyond what I have said about the internal drives of people I can ideate it, therefore I want it. I want it, therefore I should have it. Because I should have it, I hire it. Because I need it, I deserve it. Because I deserve it, I will do anything necessary to get it. Before your consciousness being attacked directly by imaging it, first try to recognize what your internal needs are and localise your limits rationally. Wanting things is perfectly human desire. However, buying material things doesnt take to the woods us to have a happier and more fulfilling life. The more you rely on superficial things to satisfy your needs for belonging and identity, the more dissatisfied youre likely to be over the long run. If we cannot control ourselves, we can tardily surrender to worship of consumerism and materialism.